News Release

2021 Aug 12
AEON Stores (Hong Kong) Co., Limited

“AEON STYLE MONG KOK” GRAND OPENS

AEON Stores (Hong Kong) Co., Limited (“AEON Stores” or the “Group”) (stock code: 984) announced the grand opening of its third AEON STYLE flagship store today. The new “AEON STYLE Mong Kok” is located at Gala Place, Mong Kok, with a convenient transportation network at its service, thus can reach an extensive clientele and allow more customers to enjoy brand new shopping experiences.

Officiating guests hosting the grand opening ceremony of “AEON STYLE Mong Kok” included     Mr. Mitsuhiro Wada, Ambassador and Consul-General of Consulate-General of Japan in Hong Kong; Ms. Helen Lau, Deputy Director (Head of Hong Kong Business Operation) and Ms. Katherine Lo, General Manager (Hong Kong Business Operation) of Hang Lung Properties Limited; Mr. Isao Sugawara, Executive Director and Managing Director of AEON Stores and Mr. Brian Wang, Store Manager of AEON STYLE Mong Kok.

Underscoring its continuous dedication to environmental protection, the Group organized a “Hearty Flower Donation” at the grand opening ceremony of “AEON STYLE Mong Kok”, raising HK$20,000 for the “International Coastal Cleanup Hong Kong” programme of Green Council to engage citizens to remove and document the trash from beaches and waterways all around the world, identify the sources of marine debris, promote public awareness about shorelines, and change the behavioural patterns that contribute to pollution.

The new "AEON STYLE Mong Kok", occupying two floors spanning in all more than 20,000 sq.ft., embraces the concept of “Experience & Happiness” and has the customer in mind in its designs, with meticulous considerations given to the commodities, services and in-store environment, all to the end of letting customers feel happy shopping at the Store. There are three specialty stores in "AEON STYLE Mong Kok": “HÓME CÓORDY”, the Group’s popular own-brand that offers clean and simple, and durable high-quality homeware, “Daiso Japan” with an offering of diverse and great value-for-money quality goods and “Pain Des Cante”, which is a new own brand of premium Japanese bread with unique flavours freshly made every day for Hong Kong customers. On the Ground Floor is a "Delica+" zone, featuring "楽しいデリ" gourmet, "Pain Des Cante" bread and many cake counters, offering customers a variety of Japanese bento, light meals and desserts. On the First Floor, there are four zones including "Supermarket" that sources premium food ingredients and cuisines from Japan and all over the world for customers, "Home Living" that offers a variety of affordable high-quality kitchenware, bathroom products, tableware, etc., "Beauty Corner" that provides a range of beauty and skin care solutions, and "Anime Corner" which boasts a range of trendy stationery, anime-themed toys and premium gifts that suit the tastes and preferences of young customers.

Mr. Isao Sugawara, Executive Director and Managing Director of AEON Stores, said, “We brought the 'AEON STYLE' concept into Hong Kong in 2016 and our flagship stores at Kornhill on Hong Kong Island and Whampao in Kowloon adopting the concept have been very well-received by customers. Today, 'AEON STYLE MONG KOK’ is open, and with the footprint of AEON STYLE expanded to cover bustling Mongkok, we hope customers from different districts in the city can enjoy the new shopping experiences it brings. We know well that, in this difficult period, AEON could not have operated smoothly and ensured customers have access to daily living supplies if it did not have the strong support from its business partners and staff. Thus, I would like to take this opportunity to express my deepest gratitude to you all. To fulfil our ‘Everything we do, we do for our customers’ commitment, AEON will uphold the spirit of taking on challenges to realize changes and advancing with time, to make sure it can present customers with more happy surprises in the future.”

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About AEON Stores
AEON Stores was established in Hong Kong in 1985 and listed on the Hong Kong Stock Exchange in 1994. The Group is mainly engaged in the operation of general merchandise stores (GMS). Currently, it operates 10 GMS, 2 independent supermarkets, 34 independent Living PLAZA by AEON, 30 independent Daiso Japan, 1 independent Bento Express by AEON and 4 Mono Mono and 3 KOMEDA'S Coffee in densely populated districts in Hong Kong. It also operates 21 GMS and 15 independent supermarkets in Guangdong Province, the PRC.

For more information:
AEON Stores (Hong Kong) Co., Limited
Corporate Communication Department
Tel.:(852)2165 0777
Email:aeonpr@aeonstores.com.hk

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