2021 May 14
AEON Stores (Hong Kong) Co., Limited

AEON STORES ANNOUNCES OPENING OF “AEON STYLE MONG KOK” ─ THE THIRD “AEON STYLE” STORE IN HONG KONG

AEON Stores (Hong Kong) Co., Limited (“AEON Stores”or the“Group”) has today announced its tenancy of Shop B, Ground Floor and the entire First Floor of Gala Place, Mong Kok, as the third“AEON STYLE”store in Hong Kong which occupies an area of nearly 25,000 square feet. Following“AEON STYLE Kornhill”and“AEON STYLE Whampoa”,“AEON STYLE Mong Kok”(or “the Store”) will continue to provide customers with quality shopping experience and one-stop lifestyle solutions synonymous with“AEON STYLE”, a brand new business model.

Combining four pillars – “Merchandise & Sales Floor”,“Experience & Service”,“Concierge & Communication”and“Interior & Environment”,“AEON STYLE”has revolutionized the traditional GMS operating model and enhanced its values; striving to satisfy the different needs of customers and liven up their home life by offering diversified commodities and services. This model has been widely welcomed by customers since its introduction to the Hong Kong market in 2016.

AEON STYLE Mong Kok Store is located at the Ground Floor and First Floor of Gala Place, Mong Kok, targeting the characteristics of the Mong Kok clientele. Besides products under its proprietary“TOPVALU”brand, the Store also provides TOPVALU Gurinai Natural food products that have been developed with a focus on health and the environment, along with other new merchandise from Japan, bringing customers a rich mix of fashionable and Japan quality products. Moreover, the Store will introduce“HÓME CÓORDY”, AEON's own-brand of popular household products. The Store will also provide customers with a variety of convenient, delicious and healthy food choices to satisfy their pursuit of quality food and home living.

Mr. Isei Nakagawa, Managing Director of AEON Stores, said,“‘AEON STYLE’represents a key business model of AEON Stores. The positive response it received after its debut in Hong Kong in 2016 has proven Hong Kong customers’ demand for high-quality, diversified, convenient and unique lifestyles. Adhering to our‘Everything we do, we do for our customers’service credo, we will continue to initiate reforms by keeping abreast of the latest trends and by providing comprehensive and attentive services to meet the various needs of our customers in their daily life.”

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About AEON Stores
AEON Stores was established in Hong Kong in 1985 and listed on the Hong Kong Stock Exchange in 1994. The Group is mainly engaged in the operation of general merchandise stores (GMS). Currently, it operates 10 GMS, 2 independent supermarkets, 33 independent Living PLAZA by AEON, 30 independent Daiso Japan, 1 independent Bento Express by AEON and 4 Mono Mono and 3 KOMEDA'S Coffee in densely populated districts in Hong Kong. It also operates 21 GMS and 15 independent supermarkets in Guangdong Province, the PRC.

For more information：
AEON Stores (Hong Kong) Co., Limited
Corporate Communication Department
Tel.：（852）2165 0777
Email：aeonpr@aeonstores.com.hk